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APA International Customer Publishing Awards open for entry.
The APA (Association of Publishing Agencies) has announced that its annual International Customer Publishing Awards are now open for entry. The awards are open to both members and non-members of the APA globally. Read More »
The Power and Future of Branded Content: APA Launches International Content Summit 2010
The APA has announced the launch of the International Content Summit, to be held 24th November 2010. The summit, entitled ‘The Power and Future of Content', will be the world's leading conference on branded editorial content.
The Summit takes the form of a one-day conference gathering some of the world's leading experts in digital and print to define and discuss the revolutionary concept of ‘Content'. The event will bring together international marketers, media leaders and content makers to give unrivalled insight into the industry to both brand marketers and agency professionals alike. Read more about the one day summit »
How to engage with the APA via social media
Here at the APA we see social media as a crucial way of keeping in touch with members and reaching out to the wider media community. And as you may have noticed we have significantly increased our social media presence over the last few months.
Here then is a list of ways you can follow or engage with us >> Read more »
US Custom Publishing Council reports sector boom and changes its name
One of the key industry bodies that represents the US customer publishing industry has changed its name. Apparently reflecting a new era in custom media - and the monumental impact content has today on all marketing initiatives - the Custom Publishing Council (CPC) has changed its name to the Custom Content Council (CCC). Read more »
Research finds that most Europeans use the web on a daily basis
New research has highlighted how a high proportion of European Internet users go online six or seven days a week. The research from IAB Europe took in sixteen European markets, including the UK, and surveyed over 32,000 people. It concluded that 76% of the respondents browse the web for over an hour each day with the heaviest users coming from Eastern Europe. Read more »
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